593 000 viewers pulled indoors and followed the premiere of NRK’s ”Summer Open” from the lake. That’s half of all those who watched TV that night.
– There are good persuaded to be the middle of summer, says Espen Blystad in analysis department told NRK. Altogether, 1.8 million viewers visited television broadcasts from Mjøsa, NRK Hedmark and Oppland.
Very satisfied
Certainly, last year’s “Summer Open» -premiere higher viewing figures, 604,000 viewers, but it was broadcast earlier this summer and not entirely comparable, according to project leader Thorbjorn Sarre Jensen NRK.
– Overall, we are very well satisfied with the sjåartala, victory Sarre Jensen.
also the manager of “Skibladner minute by minute”, where television viewers can follow the voyage between sending objects, is very satisfied with the viewing figures. He feared that when people had seen one trip on Mjøsa, they had seen enough.
Excited response
– It is after all a limited geographical area, especially if you compare it with last year’s voyage along the coast.
the ratings waned beyond week but retained according to NRK still an overall market share of around 50 percent.
From this week of sailing Skibladner their own devices, since they last five weeks with “Summer Open” – until 20 August – sent from Tjuvholmen in Oslo.
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